By the time you complete this course, you’ll be able to:
- Identify your current marketing goals and define your marketing budget, so that you have a clear path forward
- Plan useful content to attract leads who will value your products and services and to whom you can market your offers
- Use email marketing to build an engaged community, so you have advocates to spread your message for you
- Choose ways to engage with your ideal customers on social media so that they get to know and trust you and are more likely to buy from you
- Find ways to establish and develop relationships so that you have access to engaged potential customers and industry partners
- Raise your visibility as an expert in your market and set yourself apart from your competition so that you become the go-to person in your field
- Bring everything together, review your key goals, and choose low-cost tactics that will enable you to achieve those goals
- Consolidate and implement your learning and plan future action steps, so that you can achieve the goals you set for this course and develop further