April 25

How to get the most out of Blogging

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How to get the most out of Blogging

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Last updated on April 25, 2017

So you want to write and publish a book?  Here at the Author Academy we want to make a difference by guiding you step by step through the whole process of your writing journey, making sure that it's fun all the way!

We hear so many horror stories of how people have been treated by different publishing companies. Unfortunately, they get burned in so many ways that they end up very disheartened and want to give up on their dream of becoming a published author!

That is such a shame because their story is a gift for the rest of us. We want to make sure that your story reaches the hearts and minds of the readers just waiting to read your story. That is why we want to make a difference!

Here at the Author Academy, we work with you and guide you through the whole process of getting your book written, published, printed and in your hands! At this stage of the process the heavy lifting is done by us, so you can relax and take a breath after all your hard work of writing the story.

We don’t take you on as a client and forget about you as many of these companies do. We are always available to discuss any concerns you may have and explain everything that is required to get your book finished.

Once your book has been written, proofread/edited, formatted, designed and a beautiful cover created we help you with the printing quote so that you get the best possible outcome.

Once you have your books in your hands we also have ways of helping you promote and sell your books. We have an online bookstore that gives a higher return on investment compared to other bookstores. We believe the author deserves the money for all their hard work. We also have training courses available to help you with marketing your book further afield.

If you are look for a company that will look after you every step of the way then you have found us. Please let us know how we can help you achieve your dream.

We are looking forward to bringing your book to life!

There are still many businesses that do not utilise the benefits of blogging for their business. There are different reasons why businesses do not blog. A recent survey found the following results on how to get the most out of blogging:

Question One: How often do you blog?

Answers received: Just starting out, every couple of days, weekly, or never

Question Two: What is the biggest struggle you have with blogging?

Answers received: Haven’t started, don’t know how, language struggles, coming up with topics that are useful for their audience

Question Three: How often would you like to blog?

Answers received: Once a fortnight, every couple of days, daily, monthly or not sure

Question Four: Do you know what to blog about?

Answers received: Yes, numerous things, always get stuck on this

Question Five: Do you know what to do with your blog once it is written?

Answers received: Put it on my website, get it out on social media, I do not use the blog for anything other than posting links to facebook, and no they didn’t

Question Six: If you were able to get help with your blogging what would it be?

Answers received: For someone else to do it, help with topics for their niche, when to and where to put it, and how blogging works and the benefits

As you can see from these results, many people are still unaware of the huge benefits blogging can bring them and their business.

Following are some great blogging tips that can help you get started:

  • The first and most important part of blogging is to have a plan, like with any part of your business, a plan is essential if you are to see successful results
  • Decide on which day you will send your blog out and make sure you stick to that day each week/fortnight/month. Your audience will expect to see your blog on the same day each week/fortnight/month depending on the frequency you choose
  • It is important to get a calendar where you put the information from your plan as to what topics will be covered each month and on what day the blog will go out
  • If you need to research your topics, you need to set aside time to complete this well before the blog is to go out
  • If you need to outsource your blog, give that person plenty of notice on what the blogs will be about
  • Remember that your blogs will need to be optimised for the search engines; this is how your target audience will find your blogs!
  • Make sure you put links back to your website in your blogs
  • Make sure you add images and videos to your blogs
  • Research what keywords will get you the best results in the search engines

The list above is by no means exhaustive, however, it is a great place for you to start blogging.

If you get blogging down to a fine art, you can actually make money blogging. There are many people that do blogging as a full-time job and make money, lots of money!

If you are time poor or not sure how to start with your blogging, perhaps we need to have a chat. Contact us today to see how we can help you.

Are you a business that struggles and not sure how to get the most out of your blogging?

About the author  Sue

Sue, sometimes referred to as the “People Whisperer” for her coaching skill that brings out the best in people, is known for her practical, street-savvy style; Sue's fusion of real-life stories and her conversational techniques connect with her audience at an intimate, intense and individual level. Sue shares her success and guides others through a step by step process to find their soul language that illuminates their path and lights the way for others by sharing their story through the written word.

Sue Kennedy

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