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How to Get Your Fans and Readers to Help You Sell Your Book Easily

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How to Get Your Fans and Readers to Help You Sell Your Book Easily

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Last updated on December 31, 2021

So you want to write and publish a book?  Here at the Author Academy we want to make a difference by guiding you step by step through the whole process of your writing journey, making sure that it's fun all the way!

We hear so many horror stories of how people have been treated by different publishing companies. Unfortunately, they get burned in so many ways that they end up very disheartened and want to give up on their dream of becoming a published author!

That is such a shame because their story is a gift for the rest of us. We want to make sure that your story reaches the hearts and minds of the readers just waiting to read your story. That is why we want to make a difference!

Here at the Author Academy, we work with you and guide you through the whole process of getting your book written, published, printed and in your hands! At this stage of the process the heavy lifting is done by us, so you can relax and take a breath after all your hard work of writing the story.

We don’t take you on as a client and forget about you as many of these companies do. We are always available to discuss any concerns you may have and explain everything that is required to get your book finished.

Once your book has been written, proofread/edited, formatted, designed and a beautiful cover created we help you with the printing quote so that you get the best possible outcome.

Once you have your books in your hands we also have ways of helping you promote and sell your books. We have an online bookstore that gives a higher return on investment compared to other bookstores. We believe the author deserves the money for all their hard work. We also have training courses available to help you with marketing your book further afield.

If you are look for a company that will look after you every step of the way then you have found us. Please let us know how we can help you achieve your dream.

We are looking forward to bringing your book to life!

Do you want to multiply your marketing efforts so that you can see increased book sales with little to no effort on your part? The way to do this is by enlisting others to help you promote your book. Fans, followers, industry professionals, and others can leave reviews, give you feedback, and tell their network about the value you offer.

Create a “Launch Team”

Identify your biggest fans and followers and enlist them to help spread the word. Your “launch team” is like a street team of your most enthusiastic supporters. These are the people who reach out to you, leave feedback, and share your content on social media.

If you nurture your connections with these individuals, they’ll be the first to leave you book reviews and spread your social media posts. Identify these followers and build personal relationships with them.

Build an Online Community

Create a community on Facebook or an online forum based around your book’s topic. Don’t make it based around your book itself. Focus on the issues your audience faces or their shared interests so that you can cast your net wide.

Your community is a place where people can discuss and network. You can offer your book to members, but this isn’t a place for selling and promoting. Offer help and value. Keep your group members engaged. This will bring more people into the group and build buzz around your book.

You’ve taken time to write and publish your book, but it may not be bringing you the results you expected just yet. If this is the case, it’s time to take stock and check in on what’s happening with your book.

 Are you ready to get started?

Reach Out to Influencers

Identify people who are influential in your niche or industry. These are individuals who have a large following and whose audiences listen to what they say. They are highly active on social media and perhaps have their own platform such as a blog, podcast, or YouTube channel.

Reach out to these influencers with a copy of your book and an incentive to get them talking about it. One great way to promote through influencers is to have them interview you on their platform.

If an influencer says no, keep in touch with them and build the relationship anyway. Pay it forward or offer some other value to them. They may say ‘no’ now but ‘yes’ in the future.

Develop Relationships with Your Peers

Get to know other authors and interact with them. Join author websites or groups on social media. One particularly good group to get to know are book bloggers. Like influencers, you can also ask these individuals to interview you and cross promote their book as well. Search “best book bloggers” or similar in Google.

Tips on Getting Others to Promote Your Book

When reaching out to others to help sell your book, don’t be pushy. Identify the right people who will enjoy the unique value you offer, and the book will sell itself.

Be honest and transparent. It’s okay to offer incentives, but don’t bribe. Tell people honestly how you’d like them to help you.

Focus on helping others and offering value. Emphasise the benefits you offer others when you make your pitch. Focus on your audience, not on you.

Pay close attention to feedback. This will tell you whether your efforts are paying off or whether you need to change strategies.

Are you struggling to make enough sales of your book? Check out my full program, How to Promote and Market Your Book, where I teach you the A-Z of promoting and marketing your book so you hit your sales targets and help more people. Check it out here.

About the author  Sue

Sue, sometimes referred to as the “People Whisperer” for her coaching skill that brings out the best in people, is known for her practical, street-savvy style; Sue's fusion of real-life stories and her conversational techniques connect with her audience at an intimate, intense and individual level.

Sue shares her success and guides others through a step by step process to find their soul language that illuminates their path and lights the way for others by sharing their story through the written word.

Sue Kennedy

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